Archive for February, 2011

Papo’s New Look

Starting with the Spring 2011 collection, you’ll notice that Papo d’Anjo’s labels and hang tags have a new look. I’ve been wanting to change the company’s logo and our entire visual identity for some time. That’s why I was so delighted when graphic designer Ana Lorenzon joined out team.

A native of southern Brazil, Ana was interning in the graphic design department at Liberty of London when she saw Papo’s ad for a graphic designer who also speaks Portuguese. She loves music (mostly Bossa Nova), photography, and travel. “When I travel to different places, I take thousands of pictures of signs, typography, people, and landscapes,” she says. “These images work as my ‘Memory Library’ and are incredibly important to my design process and research.”

 

Ana worked extremely hard to make the new identity feel current  but also reflective of the fact that we are a company that is devoted to classic, timeless children’s clothing.

I particularly love the heart Ana added to the tags. “My intention was to show graphically all the care and love that is involved in the making of Papo’s clothing,” she says.  “Anyone can understand what a heart means, even a toddler. I know that every product that Papo produces has a great deal of detail, research, and love involved. Working for Papo d’Anjo feels like I’m part of a big family.”

Later this week, I’ll post a few of Ana’s favorite things, from music to best places to visit in Brazil.


 



							

Spring Break Packing for Boys

Last week I created a packing list for girls. This week, it’s time to get your sons ready for your upcoming family holiday. Here’s what I’d suggest from the orange, magenta, and turquoise color story:

Spring Break Packing List for Girls

Spring Break is still weeks away for most of us, but it’s never too early to get ready. I’ve packed and unpacked my children’s clothing so many times that I’ve gotten the process down to a science.

My first tip is to pick colors that coordinate with each other and stick with them for every child. The Spring 2011 collection is divided into three main color stories: pale pastels; hot pink, orange, turquoise; and red, white and blue. Each offers a number of options for both boys and girls of all ages.

For a warm weather holiday, I’d suggest these options for a girl.

Next week, I’ll put together a list for boys.

The response to Papo’s Spring 2011 Collection has been overwhelmingly enthusiastic. Thank you! As a result, a few styles are currently backordered in certain sizes.

Papo’s Lisbon seamstresses are working away to make sure these items are available as soon as possible and I apologize for any delays this situation may cause in completing your order. Rest assured that Papo d’Anjo does not charge a shipping fee for any backordered items.

 

Travel Insider: Comporta

Most of the photography for the Spring 2011 collection was shot in the magical beach resort of Comporta. Located just an hour south of Lisbon on the Atlantic coast, this summer holiday favorite of Portuguese families is set between sand dunes, pine trees, and rice fields and is mostly made up of a protected nature preserve .

My family adores Comporta and we make a point of spending time there every summer. Many families stay with friends or rent houses, but a beautiful hotel is the CasasNaAreia. The hotel melds the classic thatched fishermen’s cottages that the region is known for with cutting edge design.

Interested in seeing more? For a beautiful slide show, take a peek at the New York Times story on the region.



%d bloggers like this: